Very cute! It’s an older marketing campaign but I’d love to see it more often. Thanks to Nomi Waters for posting this!
Click here to see the source blog: http://goo.gl/ShBxa
Clever Colgate Advertising: Toothbrush Popsicle Sticks
Welcome to the Blog of Teresa Duncan, Owner of Odyssey Management. Inc.
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About The Blog Author
Teresa Duncan received a degree of Master of Science in Healthcare Management from Marymount University. With over 22 years of healthcare experience (15 in dental), she has unique insight into the world of dentistry. Her specialty is helping dentists and managers increase revenue. By focusing on accounts receivable and insurance management, she helps dentists increase the value of their practice. As a member of the Association of Certified Fraud Examiners, she has a special interest in helping dentists identify and safeguard against employee embezzlement.
Teresa is founder and president of Odyssey Management.
She is a Fellow and Educator for the ICOI's Association of Dental Implant Auxiliaries. Look for more articles from her regarding practice management, dental implants and oral health care news. She was named 2010's ADIA Educator of the Year.
Teresa is a member-at-large on the board of the Academy of Dental Management Consultants.
Teresa is a Trustee for the auxiliary education-focused DALE Foundation.
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Very clever campaign indeed. Having worked in Marketing, this is a good way to remind people to brush their teeth with your brand. This is also help elimination the need for dental implants in the year to come. Living in Calgary Canada, we do not get to see great advertisements like this in the US, so thanks for sharing!
The commercial was indeed clever. I have to accept that the theme was well chosen according to the target audience. fort carson dentist